In a historic collaboration, Ultra is partnering with METAVISIO - Thomson Computing, a major player in consumer electronics, to radically transform the gaming landscape. This strategic alliance will enable the integration of Ultra's gaming ecosystem across all Thomson laptops, representing an exceptional opportunity for both companies. This initiative marks a turning point in video game distribution and strengthens Europe's position in the global technology industry.
A Partnership with Multiple Benefits for Ultra
Massive and Strategic Distribution
The collaboration with Thomson Computing offers Ultra an unprecedented growth opportunity:
- More than 500,000 laptops sold in 2024
- Presence in 52 countries through 16,000 physical points of sale
- Immediate access to an established and growing distribution network
- Native integration of the Ultra ecosystem on each device
- A 50/50 partnership revenue share
This massive distribution allows Ultra to:
- Significantly reduce user acquisition costs
- Create a captive user base from laptop purchase
- Accelerate platform adoption
- Strengthen its position against market leaders
Strategic Geographic Expansion
The timing of this partnership perfectly aligns with Thomson Computing's international expansion:
In Asia
- Strategic joint venture with one of the five largest Chinese industrial groups
- Privileged access to the Chinese market, the world's largest gaming market
- Strong positioning in the Asia-Pacific region
In India
- Official validation from the Indian government
- Strategic partnership with Intel as an essential partner for India
- Access to Indian public markets
- Strong growth potential in a rapidly expanding market
In Europe
- Strengthening European technological sovereignty
- Creating a credible alternative to American and Asian giants
- Support from European institutions
Technological Innovation and Blockchain Ecosystem
Integrated Web3 Infrastructure
The native integration of Ultra into Thomson computers offers a number of technical advantages, including a user experience optimised for blockchain gaming and an infrastructure ready for future Web3 developments.
Technological Synergy
The development of Thomson's crypto token opens new perspectives:
- Potential integration with Ultra's UOS token
- Utilization of unused computing resources
- Creation of new revenue sources for users
- Development of a unique gaming-blockchain ecosystem
Performance and Credibility
Solid Financial Results
Thomson Computing demonstrates remarkable growth:
- Revenue exceeding 100 million euros in 2024
- Financial objectives met and exceeded
- Continuous market share growth
- Business model validated by major partners (Intel, Microsoft)
Visibility and Recognition
The partnership benefits from strong visibility:
- Teddy Riner as official brand ambassador
- Presence on Euronext Paris
- Growing institutional recognition
- International media coverage
- Coming soon to the nasdaq
Strategic Vision and Future Perspectives
Common Objectives
This alliance is built around three fundamental pillars:
- Revolutionizing video game distribution
- Strengthening European technological sovereignty
- Institutionalizing gaming and blockchain
Future Developments
The partnership paves the way for numerous opportunities:
- Development of exclusive gaming features
- Creation of new business models
- Possible extension to other product ranges
- Innovations in hardware resource utilization
Impact on the Gaming Industry
Market Transformation
This collaboration lays the foundation for a new era:
- Democratization of blockchain gaming
- Increased accessibility to quality video games
- New standard for game distribution
- Innovative economic model
European Leadership
The partnership positions Europe as a leader:
- European technological innovation
- Credible alternative to existing monopolies
- Mature gaming-blockchain ecosystem
- Institutional and financial support
Conclusion
The partnership between Ultra and Thomson Computing represents much more than a simple commercial collaboration. It's a strategic alliance that combines Ultra's gaming and blockchain expertise with Thomson Computing's distribution power and hardware innovation. This union creates a unique ecosystem capable of transforming the gaming industry while strengthening Europe's position in the global technology sector.
As emphasized by Ultra CEO Gus van Rijckevorsel: "Our vision is to democratize access to high-quality games, and this partnership with Thomson Computing allows us to take a decisive step in this direction." This collaboration marks the beginning of a new era in the gaming industry, where technology, accessibility, and innovation come together to create a unique user experience.
